Waldo Works Restores & Revamps Selfridges' Oxford Street Outpost

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Waldo Works Restores & Revamps Selfridges' Oxford Street Outpost

London-based creative firm Waldo Works restor and revamp Selfridges International Customer Services Luxury Lounge with a nod to the golden age of travel in the early 1900s...

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Fragrance Lab: A Refreshing Approach to Selling Scent

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Fragrance Lab: A Refreshing Approach to Selling Scent

Fragrance Lab, a concept conjured up by Selfridges and The Future Laboratory, offers a tantalizing glimpse into the future of in-store retailing, where customers’ habits, preferences and tastes...

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