Fitzrovia Charm: Debut of The London EDITION Hotel
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Ian Schrager rose to fame by co-founding the most legendary disco of the 20th century – Studio 54, and has since triggered a boutique hotel revolution with his groundbreaking designs and attention to service. The Hotelier's recent collaboration with Marriott has led to the much awaited debut of The London EDITION hotel, which opened its doors for the first time last night with a glitzy soiree in respects to London Fashion Week. The opening of the sophisticated establishment will mark Schrager's third EDITION hotel, which is located in a historic building in Fitzrovia, a leafy neighborhood that occupies central London.